I recently did a podcast interview (more to come on pod details!) focused on the intersection of pregnancy and momfluencer culture, and the podcast host asked me how the experience of being a first-time pregnant person in 2012 (when I had my first kid) might have differed from being a first-time pregnant person today, and naturally, I had many thoughts!
Back in 2012, Instagram was a mere two-year-old toddler, and momfluencer culture simply didn’t exist the way it does now. There were mommy blogs, for sure, but the aesthetically driven, highly shoppable performance of Instagram motherhood was not what it is now.
Was I nervous about the approach of motherhood? Sure. Was I worried that my potential failures as a new mother would be connected to me not having the right stuff? Not really.
In 2012, I knew one actual mom and knew of zero momfluencers, so when tasked with buying shit for my future baby, I grabbed my flip phone and texted my cousin’s wife, the only person in my peer group who had already had a baby. She sent me a list that included swaddles, a sound machine, some onesies, a few pacifiers, a breast pump, diapers, bottles for formula or breastmilk, and not much else. I bought some velcro swaddles and wasn’t tortured by the fact that I didn’t have a rust-colored cashmere receiving blanket like [fill in the blank with whichever momfluencer is your particular shopping catnip].
Fast forward to 2022 and you can find checklists for baby “necessities” that include things like:
Diaper and Wipes Storage
Baby drawer organizers
Hooded towels
Baby rinse cup [WHAT IS THIS]
Door stoppers/jammers
Baby grooming set
Kneeling mat/kneeling pad
OCCASIONWEAR
Shopping cart cover
Dishwasher basket
Car mirror
Play Gym
Jumper
Developmental toys
Fun, light reading for mom!
Cute art prints for decoration
Play mat (for mental stimulation)
Outfits (up to 15 sets)
Dresser
Infant Growing Kit (UNSURE)
Elbow Saver (UNSURE)
Travel crib (I HOPE THEY JUST MEAN A PACK ‘N PLAY)
Hangers
Insulated cooler/carrier for outings (UNSURE)
2 cardigans
I understand (and empathize with) the very human desire to control the inherently uncontrollable experience of parenthood by means of checklists, and I’m all for a pleasantly organized drawer full of baby onesies*****, but I’m unsure how buying your unborn child “occasionwear” (baby tuxedos? baby ball gowns? baby cummerbunds? day-to-night-ensembles?) or “cute art prints for decoration,” or a CARDIGAN is going to meaningfully impact your experience of motherhood.
So WTF to arbitrary lists of baby’s “must-haves” and how about we embrace a new (not exhaustive!) checklist that includes:
a FREE maternity package full of stuff you actually need for your new baby (Finland does this!)
***** The pleasantly organized drawer full of tiny onesies will remain pleasantly organized until the baby destined to wear said onesies actually arrives.
I think “rinsing cup” must mean the cup you use to rinse your baby’s hair in the bath? 9 years later, we still use the giant plastic mauve cup they give you in the hospital filled with ice chips to rinse kid hair. Some days the fact that I didn’t buy an item branded specifically for this task is ALL I can think about? (Though re: your second list and the cost of American maternity care, I arguably paid quite a lot for it?)
Also what is an elbow saver or an infant growing kit?! I know I can google it. But I wanted to express my parent-of-kids-a-similar-age confusion.
Oh!! A guess!! Is an elbow saver for carrying the car seat?! Because that DOES meet a need.