The World is Burning but Ballerina Farm has Makeup to Sell You
Plus 5 Pretty/Uglies about the Biden/Harris news
Holy shit. What a news weekend it’s been! Today’s 5 Pretty/Uglies are all very much politically relevant because how could they not be? But if you want to drag yourself from NPR or Instagram or Twitter or your father-in-law’s Fox news blare for a minute or two, might I suggest you ponder the Ballerina Farm + Ogee makeup collab with me?
In many ways, Hannah Neeleman (of Ballerina Farm fame, lore, and mythology) has never really been a TYPICAL influencer. She does very little explicit sponcon (I remember a bike at one point and maybe a dress or two here and there??); she’s not hashtagging up a storm on the regular; and her affiliate links are sparse and sometimes sorta nonsensical. If anything, she’s usually promoting Ballerina Farm branded content. Think high protein flour, aprons, flower box, and duh the meat itself. This is brilliant for two reasons. It protects her from the oft-sited critique of many influencers that they’re somehow “inauthentic” for showing their desire to make money from sponcon and affiliate links. And it sheds light on the many, many, many things available for purchase on the Ballerina Farm website (I’m sorry to report that I’m an unabashed fan of the enamel line!!!)
But the Ballerina Far +Ogee collab is DIFFERENT.
